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Famously founded in a portacabin in Stoke-on-Trent, Bet365 now have a global customer base and can claim to be one of the most successful online bookmakers, and indeed internet businesses in general, as one of the most high-profile privately owned companies in the UK. The Directors have earned huge salaries and the name appears regularly in television advertising campaigns.
This operator does not have a shop-based retail division so all the resources and focus is on the online side of the business. Bet365’s registered office is in Gibraltar but the company is licensed and regulated by the UK Gambling Commission. The core product is sports betting but the single site also features a casino, live casino and other types of gaming. Customers can play casino games on desktop computers, and Android and iOS mobile devices.
Bet365 have to be seen to be compliant with free bets and bonuses. The Gambling Commission is happy that the new casino player bonus for up to £100 is acceptable and it is based on the following Terms & Conditions:
• New casino players only
• Initial deposit or transfer to the casino for £10 or more
• 100% matched deposit bonus
• Maximum bonus of £100
• Bonus code required
• The deposit or bonus must be staked 15 times before a withdrawal
• There are weighting rules for qualifying games
• The wagering requirements must be met in 30 days
Although the bonus amount for this offer is less than for similar offers, the staking requirements are less restrictive. Other online casinos offer up to £300 as a new player bonus but the deposit has to be staked up to 35 times. The Bet365 new casino player bonus is fair and achievable in the time allowed. It is a genuine 100% matched deposit bonus because the value of the qualifying deposit is equal to the value of the bonus. A key element of any Bet365 offer is that there is no doubt or perceptions with regards the compliance standards set and policed by the Gambling Commission.
Bet365 offers new customers in general £100 in bet tokens and caters for current players with a range of ongoing promotions. The operator also promotes product-specific, including several related to the casino. These casino promotions provide a good incentive to register, deposit funds in the casino and start betting. At the time of writing at the end of June 2019, Bet365 had these dynamic casino offers:
• Tennis sweepstake for slots players based on an opt-in and stake of £25 or more
• Lucky Monday prize draw after a minimum wager of £20 on slots
• Slots Club providing additional Comp Points
Other operators have more lucrative casino offers but the overall package with Bet365 provides incentives to deposit casino funds and bet in the casino and live casino.
Bet365 is a traditional online sports bookmaker that has added other gaming products to the service. The company provides many in-play betting opportunities which are complemented by a range of casino and other gaming products described below:
Customers with bet365 can benefit from a slots promotion which gives new players a bonus for up to £50. The site features over 100 virtual slot machines that each have a theme. The most common themes are sporting events, TV and Films, ancient history and mythology. The slots with Bet365 have a fixed first prize or progressive jackpot. At the time of writing the highest jackpot was over £3 million. This prize represents a life-changing win from a small stake, and epitomises why players wager on slots.
Blackjack, Sic Bo and 3 Card Brag are popular table games with Bet365, but roulette is indisputably the most popular casino table game in the world. The fundamentals of the wheel and table are the same for each version but there are some variations in the layout and rules. The following formats of roulette can be played in the bet365 casino and some can be played in the live environment:
• Spread Bet
The live casino features real-life croupiers and dealers who work on live games including roulette, blackjack and baccarat. The Bet365 live casino replicates the atmosphere and ambience of a bricks and mortar casino.
Poker is now huge for online gambling and Bet365 is part of the growth. New poker players can claim a bonus of up to £365 and then choose from a wide selection of tournaments. There are premium tables and prizes that accommodate recreational players and the more professional. Bet365 also offer customers a range of Vegas-style games include table games and video slots. Bingo players can play at various levels of prize money at regular intervals 24 hours a day. Each of the other products has a Loyalty Club which has progressive memberships and progressive rewards and tournaments for all skill and staking levels.
Customers with Bet365 can carry out banking functions using credit and debit cards, e-Wallets, prepaid cards and vouchers and Instant Bank Transfer. Deposits are immediate and free while withdrawals are subject to 1 to 5 days processing time and do not carry a charge. The minimum transfers range from £5 to £100 and the maximum transaction is for £100,000. The range of banking methods with Bet365 is one of the most comprehensive for UK-based operators.
The Bet365 site features a detailed FAQ section and a Help facility. Customers can contact support staff by telephone, email and postal address. There is the Live Chat option for an immediate response to questions. Bet365 has registered with the Independent Betting Adjudication Service (IBAS) and is committed to encouraging responsible gambling with control measures and links to support bodies.
Bet365 is one of the most recognised and trusted betting brands in the world, with a worldwide client base. The functions of the sportsbook have been transferred to the casino and live casino and other gaming products to create an excellent gaming experience for players at all levels of skill and budget.